Sam Wallace started out presenting children's show Sticky TV in 2003 after gaining a Bachelor of Science at the University of Auckland. In 2012, Sam moved to TVNZ where he produced and presented the weather on both One News and Breakfast. He left TVNZ in 2017 to pursue his career in radio and now co-hosts The Hits weekday morning show, Laura, Sam and Toni. He was crowned champion of Celebrity Treasure Island 2019, winning $100,000 for Starship Children's Hospital.
Sam and partner Sarah welcomed their son Brando in late 2018.